BizSugar.com › Sales › 3 key insights on selling your way out of a recession

Neil Rackham is a researcher, not a salesperson, so he makes scientific observations and comes to conclusions based off of his data. Rackman gave a speech in which he talked about the three insights you need to sell more in a recession, based on recent research of the deep recession from the early 1980’s. Here are the three insights all businesses should keep in mind when selling...