The other day I was having dinner with a close friend. He’s the President of a division of a company. Eventually, the conversation got around to social media (is it something about me?). He said, “Dave, I just don’t get it, you keep talking about social media and how important it is, but I just don’t get it, I don’t have time for it, my customers aren’t using it.

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Written by ShawnHessinger
5231 days ago

The question, it seems to me, isn't whether his existing customers use it but how his new customers will find him.



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