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Sales Loudmouth: Bitter Medicine

Posted by timrohrer under Sales
From http://salesandmarketingloudmouth.com 5599 days ago

The author writes an open letter to one of his media sellers after a loss.

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Written by ShawnHessinger
5599 days ago

Or could it be the other two stations that were competing with yours really WERE the better choices? It's often hard for businesses to understand that in the end a customer may simply not want what you are offering. And no amount of perks or favors or attempts to buy their business will change the fact that spending money on what they don't want is not in their best interest. Go ahead and take another shot if you like. It will probably be futile...and a waste of time. Why not spend that time finding someone who does want what you have to offer?

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