BizSugar.com › Sales › Selecting Relevant Content for a Thank-You Page

You may wonder why you should invest efforts thinking about your thank-you page content, since the landing page already converted. The visitor wouldn’t have reached the thank-you page otherwise.
The simple answer is that your thank-you page is an excellent opportunity to create another point of engagement with the prospect. He’s already shown sufficient interest in your original offer, you’d be remiss if you let him flounder now without showing a clear next step.
The range of potential “next-steps” is vast, depending on what type of landing page offer was made. I'm gonna have a look at what those "next-steps" may be.