BizSugar.com › Sales › Web Analytics and Sales Meetings – Defeating Hyperbole

Web Analytics is a lot about Customers. It's also a lot about your employees and consultants, too.

If you spend a few hours a week looking at web analytics, you’re probably pretty familiar with determining which of your products and/or services are popular, and how to tell which of your ads or mediums is driving you the most and the best traffic.

Then, the Monday Morning Sales Meeting rolls around. Everyone is bleary eyed from watching football or having to spend time with family… (I know!). And sales meetings can often turn into what we like to call in the business: bitch sessions.