What's More Important: The Product Or The Customer?

Posted by bloggertone under Sales
From http://bloggertone.com 5102 days ago

With sales targets to hit & seasonal bonuses coming up, we all want the best sales figures. When we work for a company we have belief in the product or service. We believe ours is the best out there and customers would be mad not to buy!

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Comments

Written by nialldevitt
5102 days ago

Hi Tori, prejudging potential customers is one of the biggest mistakes any salesperson can make and this can be an even bigger factor when it comes to selling between the sexes. This point can also be extended to hiring. I previously convinced a client (large car dealers) to hire a female salesperson into what had previously been a male only team. Within a few short months, she was one of the top performing reps. The reason, she naturally understood one half of the customer base much better than the existing reps. As logical as this is, how many female car sales people have you come across?

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