Why is Cold-Calling so @!#$% Difficult? | Small business news; tips; networking | BizSugar

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Why is Cold-Calling so @!#$% Difficult?

Posted by expertbusiness under Sales
From http://www.expertbusinessadvice.com 4745 days ago

Cold-calling is usually the most challenging part of the selling process. If it were easy, everyone would do it. Once you’ve accepted it, you can use it to your advantage.

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