BizSugar.com › Social Media › Doing Keyword Research: Finding Your Competition

Now that we’ve gotten a general idea of how to use the Adwords keyword tool to find those traffic generating keywords, we can now turn our attention to finding the competition. Remember, the competition field in the AdWords display is related to finding CPC advertising competition and with the addition of the CPC column and the local trend column, you can have a better idea if your site will generate decent PPC income.