Customer acquisition is an outcome, not a goal. But, if clients want a measurable return on their investment, how do we provide this return without finding a way to bridge the gap between goals and outcomes? From experience, it’s easy for a company to cut marketing activities when money is tight, especially if they cannot quantify a return. For retention purposes, it’s the job of social media marketers to find a way!
Marketing Considerations For Your Strategic Plan
Posted by centralpawebster under Social MediaFrom http://strellasocialmedia.com 2735 days ago
Made Hot by: luvhealthcare on November 1, 2016 11:45 pm
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“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
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2729 days ago
2728 days ago