Today's social media podcast is on Integrating Social Media into Your Sales and Marketing Process. I will discuss the Social Media Matrix that Stephen Jagger and I developed for Sociable! as well as the 7 Steps to Strategic Engagement and Integration which are:

1. Identify Your Goal
2. Identify Your Target Audience
3. Pick the Right Platforms
4. Map out Social Etiquette
5. Implement Listening and Engagement Strategy
6. Know Core Pains
7. Uniquely Communicate Pills Mixing Marketing and Community





Comments


Written by ShawnHessinger
4585 days ago

People who have no idea why they want to be involved in social media in the first place, are often the same people who, after entering without a plan, eventually conclude that it doesn't really work.



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!