BizSugar.com › Social Media › The Retailer's Guide to March Madness - Emotional Appeal

While there are a lot of creative and engaging March Madness campaigns, there are just as many (if not more) companies that just don’t put in much of an effort. If it is incredibly clear that your business is just cashing in on March Madness by having a generic sale, it may not get the level of attention and user engagement that your business really needs. Why not go a step further?