6 Counterintuitive Approaches to a Winning Disruptive Opportunity

6 Counterintuitive Approaches to a Winning Disruptive Opportunity - https://www.inc.com Avatar Posted by martinzwilling under Startups
From https://www.inc.com 61 days ago
Made Hot by: BizWise on April 25, 2024 5:18 am
Every business leader with a new technology tells me that his innovation will be industry-disrupting, meaning that it will render the existing technology obsolete, and create a new market. Yet truly disruptive innovations, like the smartphone from Apple and the rise of the Internet, are very rare, and are generally unpredicted. So why would any customer or investor ever believe any of these claims?





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