BizSugar.com › Startups › 6 Rationales For Failing In Business Due To Fear Of Success

In working with business owners and leaders over the years, I often see and hear evidence of business professionals who were so close to success, but somehow let it slip through their fingers. They always give a rational excuse, like the market changed, but somehow it seemed to me that they were actually afraid of success, so they subtly undermined their own efforts.