How To Validate Your Business Idea [podcast]

Posted by PMVirtual under Startups
From http://thesmallbizexpress.com 3889 days ago

Small Business Express, episode 21:

Has anyone ever told you, “you’re so great at (insert skill), you should start a business!”
These words, though innocent, have paved the road to more failed business ventures than any recession, depression or economic downturn ever has.
Encouragement from friends and family is great, but before you start a business, you have to dive a lot deeper than that if you want to know if your great idea has a chance at business success.
Most of us business owners fall in love with our business ideas. You get an idea, fall in love with it and go and start a business. You assume everyone will have the same excitement for your business idea as you do. You’re wrong.