In Honor of National GORP Day-Holy Crap Cereal & Cat Poop Coffee

Posted by lkpetrolino under Startups
From http://www.365daysofstartups.com 4835 days ago

August 31 is National Trail Mix or GORP Day, in honor of today we wanted to share Troy White's story:

Holy Crap Cereal & Cat Poop Coffee...Wacky Marketing That Works

Fellow Business-Builders,

Sometimes you just have to look to the most unusual of places for interesting marketing ideas to help build your business. A couple quick examples show why stories are so important to build into your marketing...

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Comments

Written by Management Direct
4835 days ago

I was once in on a discussion about the name of new advertising company. One of the team had children leading to another gibing that the company should be called 'smelly dyper advertising'. Much to my surprise the idea gained legs and nearly made it. After reading your article I am wondering again what would have happened if it had! Brian

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