BizSugar.com › Startups › Startup Professionals Musings: 7 Keys To Creating A Productive Business Team Culture

In my experience, the right team culture is critical to every business and startup success, so every business leader wants to know how to create it. In reality, I’m convinced that none of us can “create culture” directly, but we can create an environment where the desired culture emerges. You do this by driving values, letting values shape behavior, and the behavior defines the culture.