BizSugar.com › Startups › Startup Professionals Musings: 8 Ways To Increase Worker Buy-In And Customer Service

Most businesses spend big money testing their brand logo, catchy marketing phrases, and demographics, but spend little time training and validating that their employees can and do deliver exceptional experiences to their customers. The result, according to an often-quoted Gallup survey, is 70 percent of workers not fully engaged, and poor customer experiences.