BizSugar.com › Startups › The Walking Business is Not About Exercise...

Who says a walking tour business needs to be about exercise? Boston’s Yummy Walks is all about eating - food tasting that is. It combines the traditional sightseeing tour with food - something that adds to the experience and, of course, helps Yummy Tours stand out from the crowd.

Interestingly, by doing something different and distinguishing itself from its competitors, the company is able to attract a whole new target market - foodies. (Who care’s about the sightseeing! I’m hungry!)....