Testimonials let you show off the good side of your business I mean, let’s be realistic here. I’ve never seen an iffy testimonial published and I expect you haven’t either but even so, testimonials show some proof that you’ve solved real problems for real customers. And that’s what makes you more credible to prospective customers.
How To Get Powerful (and Believable) Testimonials
Posted by
copywritematters under Success Stories
From http://www.copywritematters.com.au 4620 days ago
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4620 days ago
I know I'd be quite peeved if I sent a testimonial in good faith and it was edited as you advise. I probably wouldn't do business again, and Might even leave reviews on 3rd party sites (that you couldn't control) if it really bugged me - at least to the extent that what's reported in your testimonial is "funnied up". I don't mind being contradicted, but I hate being edited.
Duncan