QR codes have become an effective tool for advertisers and companies because of the smartphone. Customers are able to connect directly with a company’s message or be taken directly to a website by simply scanning the code. Additionally, the simple barcode can be scanned into a variety of smartphone apps to access and populate product details – whether that’s to read customer reviews, purchase items, or track information within the app itself (fitness & food, assets, inventory, time & attendance).





Comments


Written by Leah Godden
2494 days ago

Interesting! Such a simple tool but QR and barcode scanning is really underutilised in most business' mobile strategy. In-app scanners lead to increased purchase through the convenience and speed alone they provide customers at checkout.



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!