It may not be a surprise, but Gen Y is leading the way when it comes to adoption of smartphones and smartphone and tablet apps, eMarketer reports. A study by Forrester, cited in eMarketer, found that consumers aged 24 to 32 are the most likely to own smartphones. Ninety-seven percent of Gen Y consumers have a mobile phone, and 72 percent have smartphones, higher than any other age group.
Who’s Got Smartphones and Apps? Gen Y
Posted by NetworkSolutions under TechnologyFrom http://www.networksolutions.com 4101 days ago
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