Cumulative Media Drive Purchase Intent

Cumulative Media Drive Purchase Intent - http://blogs.mediapost.com Avatar Posted by jnelson under News
From http://blogs.mediapost.com 4314 days ago
Made Hot by: on October 31, 2007 3:34 pm
A new guide from Magazine Publishers of America offers a comprehensive view of the role of media in influencing consumer purchase decisions and online behavior. The report analyzes cross-media accountability data from 32 studies to determine each medium's effectiveness through the purchase funnel. The overall findings indicate that: * Med Read More

Boomers Don't Retire; They Become their Own Bosses

Boomers Don't Retire; They Become their Own Bosses - http://www.marketingvox.com Avatar Posted by JohnH under News
From http://www.marketingvox.com 4319 days ago
Made Hot by: on October 27, 2007 1:46 pm
For many Boomers, retirement is an opportunity to start a business and become their own boss. 15 percent intend to work for themselves until they die, according to a new Ipsos Reid (Canada) study of Boomers who have either retired early to start their own business. Read More

SMBs Go Against The Political Grain

SMBs Go Against The Political Grain - http://www.smallbizresource.com Avatar Posted by TerryJackson under News
From http://www.smallbizresource.com 4320 days ago
Made Hot by: on October 25, 2007 2:02 pm
While the majority of the country seems to be behind the Democratic Party as the political campaigns gain steam, it seems that small business is pretty content with the Republican Party and believes it's the party for small business. According to a new survey from SurePayroll, which polled 450 small business owners, most small biz owners are pull Read More

Most Americans Say Green Advertising is “Just A Marketing Tactic”

Most Americans Say Green Advertising is “Just A Marketing Tactic” - http://blogs.mediapost.com Avatar Posted by dobbie under News
From http://blogs.mediapost.com 4326 days ago
Made Hot by: on October 23, 2007 2:04 pm
Seven in ten Americans either 'strongly' or 'somewhat' agree that when companies call a product "green" (meaning better for the environment), it Read More

Compete Analytics lets you track your competition's web traffic

Compete Analytics lets you track your competition's web traffic - http://www.compete.com Avatar Posted by dobbie under News
From http://www.compete.com 4326 days ago
Made Hot by: on October 19, 2007 6:46 pm
What kind of web traffic is your competition getting? Is it going up, down? How does it compare to yours? This is a great site to find out. I ran a few examples and they haven't tried to charge me, so I'm assuming the service is free, at least for now. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!