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Brands that fail to embrace and engage in online consumer dialog are set be among those most severely affected by an economic downturn, according to research conducted in the UK by E-consultancy, Logan Tod and immediate future. Some 64% of UK respondents surveyed said they would reduce their spending generally in view of the deteriorating econ Read More

Michael Taylor of Slate's BizBox wonders why Fannie Mae and Freddie Mac get all the attention and money while the Small Business Administration is left to languish. Read More

Seven in ten consumers (72%) use more coupons now than six months ago, some three-quarters of them (equating to about half of all consumers) ascribe the increased use to the troubled economy. About 8 in 10 (81%) of the 1,386 consumers surveyed say they use coupons for grocery items. About half (51%) of those polled said their main coupon source Read More

I'm not sure if there is really a good choice for businesses this election - but this article makes a few good points about how Obama might not be the best choice. Read More

Another WSJ piece on small business and the presidential election. This one looks at two big divisive issues when it comes to businesses: health care and taxes. Read More

With the presidential campaign in full swing, the candidates will no doubt set their sights on the huge group of voters who own their own businesses. But winning their support will be a daunting task for Barack Obama and John McCain. Read More

The Small Business and Entrepreneurship Council today released a great comparison of the two presidential candidates' positions on the issues that most affect small businesses. While the SBEC is known to support policies that probably more closely resemble McCain's platform, this is a pretty fair list. Read More

In recent days, the debate between Democrat Barack Obama and Republican John McCain has increasingly focused on the economy. When it comes to such discussions, tax policy is where the rubber meets the road. And it is one of the key areas where the candidates are offering dramatically different approaches. Read More

It is important to break down complex information into simple, easily understood bits. Specific example of forecasting, includes a simple forecast template. Read More