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Text analytics -- a general term for the mining and interpretation of written words -- has been used for more than two decades, most notably by the defense industry. However, today it is marketers who are increasingly turning to text analytics to mine information from the mountains of customer data they've accrued from customer-service surveys, e Read More

Thomas M. Sullivan, head of the Small Business Administration's Office of Advocacy, aims to make sure U.S. regulations treat entrepreneurs fairly. As the fifth chief counsel to head the office created in 1976 as an independent voice for small business within the federal government, Sullivan would like to see the day that all 90-plus federal agenc Read More

The acronym LOHAS (Lifestyles of Health and Sustainability) may not roll off the tongue, but it sure represents plenty of American influence. Conservatively estimated by the LOHAS Web site, the LOHAS market involves 41 million people, or 19 percent of U.S. adults, and $209 billion for goods and services focused on health, the environment, social j Read More

Senate lawmakers have approved an extra $100 million in funding for federal lending and assistance programs for small businesses. The funds, which would boost the Bush Administration's proposed budget for the Small Business Administration for 2009, provide additional resources for the agency's lending and oversight efforts, along with business d Read More

Small business owners are sacrificing time with their family to ensure their businesses stay afloat, a report has found. Read More

Guy Kawasaki's new website, Alltop, adds bizSugar to its small business news feeds. Read More

An October survey found only 11 percent of small-business owners say they want to retire at all. Nine in 10 say they are happy with what they do -- with 58 percent saying they are very or extremely satisfied with their work. "In other words, small-business owners overwhelmingly like what they do," Gallup said. Read More

Targeting a wealthy consumer base may be simpler than some online marketers realized. According to a recent WealthSurvey from the Luxury Institute about 60% of wealthy consumers visit social networks like MySpace, LinkedIn and Facebook. Read More

The following is first in a three-part series on the process of setting up a corporate blog will benefit you! There are three important phases to the corporate blog process... Read More