80% (84%, actually) of the time spent on blogs comes from 20% of the audience, a comScore study finds; this presents an opportunity to develop a unique audience for your blog.
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The Truth About Your Blog's Audience: The 80-20 Rule | Marketing Ninja
Posted by Aaronontheweb under NewsFrom http://www.marketing-ninja.com 5894 days ago
Made Hot by: on March 12, 2008 1:29 am
How Much Choice Do Consumers Want?
Posted by JackieO under NewsFrom http://www.emarketer.com 5894 days ago
Made Hot by: on March 11, 2008 7:26 pm
Sometimes it seems like giving consumers choices is what marketing is all about. It's part of why manufacturers and service providers put so much information online for consumers. Yet researchers at the University of Iowa recently found that people who have only a little information about a product are happier with that product than people who ha
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Mac users feel superior to PC users, new study shows
Posted by entrepreneur under NewsFrom http://www.clubenetwork.com 5899 days ago
Made Hot by: on March 7, 2008 4:35 pm
A new study shows that Mac users feel superior to those who use a PC in just about everything. Their purchases, preferences and habits are different, too.
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Small businesses create more jobs than larger ones
Posted by JohnH under NewsFrom http://freakonomics.blogs.nytimes.com 5899 days ago
Made Hot by: on March 7, 2008 1:01 am
In a new working paper called “Do Small Businesses Create Jobs? New Evidence from the National Establishment Time Series,” the economists David Neumark, Brandon Wall, and Junfu Zhang examine the National Establishment Time Series and conclude that small businesses create more jobs, on net, than larger ones. The earlier literature on this subject h
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How To Target The Successful Businesswoman
Posted by suzyQ under NewsFrom http://www.bizreport.com 5899 days ago
Made Hot by: on March 6, 2008 9:44 pm
More women sign on to launch their own businesses each year, and though their businesses are just like male-owned businesses, attracting successful businesswomen is not the same as targeting successful businessmen. A recent report from the Center for Women's Business Research indicates that women and technology goes hand in hand, a plus for onlin
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10 Grand Up for Grabs for Women Media Entrepreneurs
Posted by JohnH under NewsFrom http://www.smallbizresource.com 5900 days ago
Made Hot by: on March 6, 2008 3:46 pm
New Media Women Entrepreneurs is looking out for the female journalist species, with plans to award $10,000 to fund three women-led start-ups involved in news and information that “will rock the world of journalism."
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Affluent African-Americans have 45% of buying power
Posted by melanee under NewsFrom http://www.bizreport.com 5911 days ago
Made Hot by: on February 25, 2008 5:25 pm
By 2012, buying power in the African-American demographic will reach more than $1.1 trillion; nearly half of that buying power (45%) will be place within the Affluent African-American segment.
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Vishing: The Latest, and Greatest, Security Concern
Posted by blueenergy under NewsFrom http://bmighty.com 5912 days ago
Made Hot by: on February 22, 2008 8:45 pm
Cybercriminials' latest effort involves a combination of VoIP and phishing and is aimed squarely at small and midsize businesses.
Cybercriminals have become quite adept at taking advantage of the latest technology. Their latest foray centers on leveraging the significant acceptance of Voice over IP (VoIP) to steal personal information.
Th
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Veteran Small-Business Bill Enacted
Posted by jnelson under NewsFrom http://www.nytimes.com 5914 days ago
Made Hot by: billrice on February 21, 2008 4:50 am
President Bush this week signed new legislation expanding small-business opportunities for veterans and helping reservists run their businesses after they've been deployed.
The Military Reservist and Veteran Small Business Reauthorization and Opportunity Act, introduced by Sens. John Kerry (D-Mass.) and Olympia Snowe (R-Maine), will Read More
The Military Reservist and Veteran Small Business Reauthorization and Opportunity Act, introduced by Sens. John Kerry (D-Mass.) and Olympia Snowe (R-Maine), will Read More
Is Obama Good for Business?
Posted by luckycharmer under NewsFrom http://www.businessweek.com 5914 days ago
Made Hot by: on February 21, 2008 3:52 am
So what would an Obama Presidency look like for business? "It would be a pragmatic, center-left administration," says Democratic political strategist Steve McMahon, who is unaligned with a Presidential candidate this year. "He's been pretty clear that business would have a seat at the table, but business wouldn't be able to buy all the chairs
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