Google launches Ad Manager

Google launches Ad Manager - http://www.informationweek.com Avatar Posted by suzyQ under Online Marketing
From http://www.informationweek.com 4084 days ago
Made Hot by: on March 15, 2008 6:11 pm
Google introduced a new service called Ad Manager. It gives Web site publishers more control over their ad sales and ad serving. Google's target users are SMBs. It's yet another free service; there are no fees associated with Ad Manager. Google will, however, take a commission on revenue from ads it sells on your site. Read More

4 Tips for Online Acquisition

4 Tips for Online Acquisition - http://www.targetmarketingmag.com Avatar Posted by ureach under Online Marketing
From http://www.targetmarketingmag.com 4084 days ago
Made Hot by: on March 14, 2008 8:38 pm
Small tweaks to your website can have a big impact on sales. Find out what acquisition tactics circulation and marketing professionals were swapping at the Direct Marketing Association's Circulation Day. The conference provided a peek at trends publishers are using to generate revenue. Read More

10 Tips for Profitably Employing Live Chat On Your Site

10 Tips for Profitably Employing Live Chat On Your Site - http://www.internetretailer.com Avatar Posted by digitalsmash under Online Marketing
From http://www.internetretailer.com 4085 days ago
Made Hot by: on March 13, 2008 7:39 pm
Knowing how and when to invite a customer to chat and which customers to chat with can turn live chat from a customer service convenience into a sales-generating tool. Read More

Google's Matt Cutts gives tips to small business owners

Avatar Posted by suzyQ under Online Marketing
From http://www.youtube.com 4086 days ago
Made Hot by: on March 12, 2008 8:29 pm
Rodney Bartlett interviews Google's Matt Cutts at Pubcon 2007 in Las Vegas. Matt had some excellent tips for small business owners and answered a few great questions. Read More

The Society for Word of Mouth

The Society for Word of Mouth - http://www.churchofthecustomer.com Avatar Posted by digitalsmash under Online Marketing
From http://www.churchofthecustomer.com 4086 days ago
Made Hot by: on March 12, 2008 6:54 pm
True word of mouth emanates from a grassroots-driven community that inspires passion and customer evangelism. It's a sustainable, long-term form of word of mouth that can build brands. There's countless ways to think about making that happen, which is part of the challenge.

That's why we are introducing the Society for Word of Mouth.... Read More

Defend Yourself: Bid On Your Brand Name in PPC

Defend Yourself: Bid On Your Brand Name in PPC - http://www.conversationmarketing.com Avatar Posted by JohnH under Online Marketing
From http://www.conversationmarketing.com 4086 days ago
Made Hot by: on March 11, 2008 9:05 pm
If you're spending money on pay per click marketing, you must buy your brand name! Ignore those who say otherwise. Make damned sure you're bidding on the name, mispellings, and the like.
Even if you rank #1 for your own name. Do it anyway. Here's why: Read More

Facebook CEO Admits Missteps

Facebook CEO Admits Missteps - http://www.businessweek.com Avatar Posted by JulieR under Online Marketing
From http://www.businessweek.com 4087 days ago
Made Hot by: on March 11, 2008 3:56 am
At SXSW, Mark Zuckerberg says the social network has yet to achieve its grand ambition. Plus, the lesson of the Beacon controversy
http://images.businessweek.com/story/08/600/0307_zuckerberg.jpg Read More

Chief Marketing Technologist: Marketing in the semantic web

Chief Marketing Technologist: Marketing in the semantic web - http://www.chiefmartec.com Avatar Posted by chiefmartec under Online Marketing
From http://www.chiefmartec.com 4090 days ago
Made Hot by: on March 10, 2008 4:27 pm
A proposal of 7 ideas for how marketing could leverage the semantic web, in a way that would benefit both organizations and the Semantic Web as a whole. Discussion of semantic marketing, semantic branding, and semantic advertising. Read More
There's a brand new Google AdWords quality score metric, page load time. The new factor has just been added to the AdWords full dump of their help section. Page load time is the time it takes a web page to load in seconds. If the load time in slow, Google says it will impact your quality score. Why? Slow loading landing pages are bad for your use Read More

34 Online Reputation Management Tools

34 Online Reputation Management Tools - http://www.ducttapemarketing.com Avatar Posted by JohnH under Online Marketing
From http://www.ducttapemarketing.com 4090 days ago
Made Hot by: on March 8, 2008 11:58 pm
People, products and companies today all have two brands - online and off. The problem with this is that the online brand may or may not sync with their offline marketing messages. User generated media, blogs and discussion forums have changed the flow of information about your company forever. Here are some sites that can help you out. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!