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Today I cover 6 different topics from the benefit of a narrow niche to the fact that people take writing a book too seriously. Read More

There are ways you can market your blog posts without spending a great deal of money or time delving too far into time-consuming campaigns. Read More

My guest on this third episode of the New Business Podcast, however, is one of those rare occurrences! In the last 4-years, Pat Flynn has carved out a very loyal, committed following from the general ‘noise’ of the internet Read More

SEO is evolving, and what worked last year won't work today. Here are 4 common SEO mistakes that will hurt your rankings in 2013. Read More

An interview with two different SEO consultants who outline the habits their clients sometimes have that need to change to gain better search rank. Read More

Brands that learn how to evolve their approach to SEO and content to fit this new world will emerge on top. Here’s how to take an SEO perspective on content and merge it with content strategy, editorial, distribution, and planning. Read More

I've read a lot about repurposing blog and social media content, but not a lot about repurposing emails. Thanks for the great tips, B2B Magazine! Read More

For this year’s list, I want to dig a little deeper. Let’s assume for a second that you’ve implemented the list above or at least started the process. What’s next??

Here are some suggestions for ways to improve your marketing efforts for 2013…

Assemble your content team
Develop buyer persona Read More

In 2013, will you continue to invest marketing efforts and dollars in your Facebook business page? We small businesses have gotten accustomed to a free platform to gather and network with fans. Heads up, Facebook page marketing is changing. Read More