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Wikipedia has opened the virtual floodgates allowing nearly anyone the opportunity to create and edit content that is viewed by throngs of people worldwide. However, with this form of communication and knowledge-building comes several cues online marketers must take into consideration. Read More

More than 50% of images in promotional emails are routinely blocked by email and webmail programs, but many marketers are still sending image-based emails that do not render well as text-only. Most retail email marketers (57%) send largely image-based emails, even though they have higher spam scores (and so are more likely to be blocked by spam Read More

Guy Kawasaki offers a guide to taking advantage of free buzz from bloggers. Start by making sure you mind your manners and follow the code of conduct. Read More

And so, if you write ads in any way, shape, or form, and if you want to give yourself the biggest advantage you possibly can, find a copywriter or group of copywriters to look at your stuff before you send it out. Read More

Build up your backlinks with Web 2.0 applications and sites. Read More

Looking for a community that's discussing the latest social marketing trends, tools, and techniques? Check out this thread at Social Marketing Central. Read More

Hey, wanna build your list? Don't ask your readers to "Subscribe". Read More

More moms are finding great opportunities to work from home and spend more time with their families, thanks to the Internet and current technologies. Some are even starting their own businesses while others are finding at home employment to supplement the household income. Read More

Today's marketplace is a radically new world for sales professionals. Making sales requires a different vision and marketing mindset. New Media has created a whole new paradigm in the world of marketing and social media. If you can embrace it - there's hope for you and your business. Read More