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Quincy Harris is a force to be reckoned with and has been in the entertainment business for over 15 years. His quick wit and honesty has made him a fan favorite in the radio industry. However, now you can catch Quincy on Philadelphia’s Fox 29 The Q Read More

If you're like millions of other entrepreneurs, you've probably dreamed of being on ABC's Shark Tank or have at least watched the show. Now a new book looks at nine companies who have appeared on the program and shares their stories from before, during, and after they time in the Tank. So is Shark Read More

I have been a part of the athletic footwear (sneaker) industry for three decades. I have been fortunate to work in Product Sourcing, Product Development, Product Innovation, Production, Marketing, Product Line Management, and Sales. It has been a very exciting experience that has taken me all over Read More

Nina Keyes is the Founder and CEO of The Philly Cheesesteak Tour. The Philly Cheesesteak Tour is a sightseeing food tour that highlights Philly Culture, Philly History and most importantly, the world famous Philly Cheesesteak. Nina is a full-time teacher and mother by day and tourism and hospitalit Read More

From a very young age, I knew I wanted to be a mom. In fact, every year in my School Days Keepsake Album, it would ask the question, “What do you want to be when you grow up?” And while I had no clue what I wanted to do professionally, I did know that I wanted to be a mom. Read More

Despite our collective rah-rah around the ROI opportunity, companies still significantly underinvest in email marketing. As much as we’d like email marketing's ROI to matter to more brands, it simply doesn’t. Here are some reasons why that’s the case... Read More

Starting a business is a very exhilarating experience. In the beginning, a new entrepreneur will experience a mixture of feelings comprised of fear and pride. Once sales (regardless of profitability or sustainability) start rolling in, a sense of validation and empowerment will take over. To have y Read More

What would it take to 10x your email list? These four techniques. Because when the story is about you, it will be interesting - but when the story is about your reader, then it becomes compelling. Read More

You determine a business name, work on your business plan, build a website and read everything you can about starting a business. Except, it’s now been six months, and you still haven’t started!

Two APPO members share their tips on how to get started when you're feeling stuck. Read More