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You’ve probably heard that video is one of the most effective ways to get your message across on social platforms like Facebook. Read More

A few weeks ago, I decided to try Getresponse after using Mailchimp for almost 3 years now.

I don’t care what anyone says, I absolutely LOVE Mailchimp and will still very likely keep them as an e-mail client for my ventures but I am beginning to outgrow the capacity of Mailchimp and wanted to tr Read More

What makes customers stick by a product? A new survey of reveals the six most commonly-cited factors in customer loyalty. Read More

Today’s consumers are more and more connected, through an increasing number of devices. At the same time, their expectations are growing based on standards set by industry leaders and new market entrants that are, thanks to the ubiquitous connectivity, easier to connect with and adopt. Consequently Read More

Tradeshows offer an opportunity for businesses to enhance brand recognition, generate leads and promote the company in one location. With thousands of businesses exhibiting in the tradeshow, it is important that you distribute a product that will encourage potential buyers to visit your booth and c Read More

Accept criticism, no matter who gives it to you.
Never stop networking.
Learn from your own mistakes.
Learn from other people’s mistakes.
Around every corner lies an opportunity for you to sell something. Read More

Green marketing is all about showcasing your business in an Eco-friendly light. No matter how big of an impact your marketing has, you will have to present facts and actual things about your business. Otherwise, customers will have a hard time believing they can trust you. Moreover, it is not just Read More

Conventional marketing strategies aren't always the best fit for niche businesses. You'll need ideas as unique as your client. Read More

Are you creating content that stands out from what your competition is publishing?

If you want to build an audience, your content needs to be different than what others are providing. While the research doesn’t specifically address this, one anecdotal reason we see content fail is that it lacks Read More