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So, general excitement exists about mobile, but what is so great about the mobile Web? More than any other mobile marketing function, the mobile Web allows brands to make real transactions, anywhere, anytime. Read More
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Retailer Sears sets excellent example of a well-executed, geo-targeted, timely e-mail marketing message. Read More
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SEO, or Search Engine Optimization, is a buzz word these days. You've probably heard over and over that you need to optimize your web site for the search Read More
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How to use You Tube to increase your market penetration and get your story out. Great way to go viral and increase your sales.

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Businesses having Facebook Fan pages can exploit the huge potential that Facebook offers in terms of getting visitors, since Facebook is second only to Google for sheer number of visitors. Read More
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The Friday FREE White Paper List is a summary of the free white papers that have been posted during the past week on Twitter. Each white paper is completely FREE and does not require either email registration or any other personal information. This is a great way to review white paper examples and learn new techniques. Read More
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Discover the advertising strategies on how you can create a top marketing slogan for your small business. Learn from this article. Read More
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Every year Edelman releases its Trust Barometer report (Executive Summary) to measure consumer confidence in business and, if we're taking a cue from Chris Read More
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How Safe are Mobile Social Networks today? We are now are now able to access social networks through our mobile phones, not just computers. A recent report released by the European Network and Information Security Agency (Enisa) pointed at the the security dangers...- http://digitallunch.blogspot.com/2010/02/facebook-on-your-mobile-think-twice.html Read More
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With today’s economic conditions, it seems like marketers get a steady stream of bad news. Well, perhaps “bad” is too strong… just unfavorable news.Sometimes even good news – like the fact that sales numbers are forecasted in the positive range for the retail sector in 2010 – are mitigated by the fact that the increase is forecasted at ONLY two and a half percent. Reading the business news can be Read More
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