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Meet my weekly Facebook fan. Every Friday I feature a new fan based on participation on my page. Come and play - next week it could be you! Read More

eing in an industry that’s reeling off of several years of extremely poor public relations, Ford is rebuilding its image in a big way with social media. Along with its Doug the Hand Puppet campaign, Ford has recently launched The Ford Story, a website that depicts the inner workings of Ford. Read More

Don’t let the audience size fool you. Even though Twitter only has 175 million registered users compared to Facebook’s 600 million plus registered users there’s still plenty of opportunity here to create a loyal following for your business. Too many times we see individuals and companies jump onto Read More

Facebook can be a powerful and effective platform to build your own community of raving fans on. With over 500 million active users, your ideal customers are likely hanging out there. So how do you get them to join your community? And more importantly, how do you get them to engage with you within Read More

‘Social questions’ is the name for a new category sites that promote user interaction and honest, helpful, accurate answers. Quora is one example of a social questions site, launched in January 2010 it slowly grew in popularity throughout the year before experiencing a massive upsurge in traffic th Read More

I love social media. As a marketer, a business owner, and a consumer, I love that social media introduces me to the people I need to network with and introduce Read More

The story of construction using Twitter became quite controversial and PeerIndex went out of their way to be seen as the Social Media 'good guys'! Read More

Whether you’re online or face-to-face, everything you do is either a relationship builder or a relationship destroyer Your online presence is your brand. Read More

David Berkowitz, Senior Director of Emerging Media & Innovation for digital marketing agency 360i, suggested that what Google’s +1 lacks most is Facebook for today Facebook has the richest data for most Internet users’ social connections. Read More