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Well, keeping up with Google is a real chore at times and a new, just launched program entitled “Google +1″ has entered the online social mileu in the last few days. And what do I think? Ummm…well, here’s the skinny on this attempt by Google to try to IMHO, institute a new “social” indicator into t Read More

A simple, 3-step social media marketing plan that any PR pro or small biz buff can conduct in-house and how to measure its value so you know you're getting results. Read More

The second facet of social media marketing is community building. Community building online through social media is important because advocates can function as natural marketers for your brand. Read More

When it comes to online engagement and performance, consistency is important. Here are some reasons why: Read More

When people think about social media to advertise their services and websites, they mostly think about Twitter and Facebook. Both networks are great places to get referring traffic for your sites. Both with Facebook's users having a larger range of age and interests, Facebook can bring you more ref Read More

Your Facebook account has undergone numerous changes in the last few months, including changes to the way we display images on our profiles and Fan Page photos. The current layout allows you to have 5 images on the top of the Read More

Social Networking sites like Facebook and LinkedIn are changing. Well, if you are using these sites you will have noticed that they are changing on a near-weekly basis. It’s tough keeping up with these changes, unless you’re in the industry or it’s your full-time job or obsession to live and brea Read More

Using the “Profile To Business Page Migration” tool will help facilitate Facebook users who either before Pages existed, made a personal profile for a business, or accidentally started accumulating fans as friends instead of Likes to turn these friends to fans of one’s own business page. Read More

8 reasons why brand failure can occur on social media sites like Twitter or Facebook which include failure to communicate properly and respond in a timely fashion. Read More