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Never before has a customer visited a website or walked into our store without knowing exactly what they want. Part of the reason is because information about anything that you would want to know is so available online. Which at times causes the customer to be more educated about a product than the Read More

Interview with Danny Brown, Co-Founder of Bonsai Interactive Marketing, on how he's used social media to market and promote his business, his business model, and more. Read More

I’ve used LinkedIn for a long time. I would guess I’ve had a profile for 4 or 5 years. LinkedIn is great, but you have to take the time to learn it. Although it’s better than it used to be, many of LinkedIn’s features are not as intuitive and user friendly as they might be. This is a real shame, be Read More

As geo-location is finally proving to be an effective marketing tool for small and local businesses, it’s time we looked at how the most successful companies are using the current services.
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Even with THE “social network,” Facebook (over 500 million active users), having launched a location-based service, it is still uncertain whether location-based social networking will catch on. The fact of the matter is that there are several hurdles that location-based social networks face. Read More

Even with THE “social network,” Facebook (over 500 million active users), having launched a location-based service, it is still uncertain whether location-based social networking will catch on. The fact of the matter is that there are several hurdles that location-based social networks face. Read More

The lines that used to separate work from pleasure are becoming increasingly blurred.

The workplace has changed markedly in recent years with the advent of telecommuting and varied work hours and locations. These days, when your employees leave the office. are they really leaving work? Read More

Why is U2 a good role model for the social media world? Will Reichard explores scaling in social media. Read More

Anyone who is even remotely familiar with the blogosphere will agree that most active bloggers like to keep their blogs their own soap boxes, so to speak. That said, the blogosphere is a community... Read More