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Since people are going to be engaged with their social networks a lot more over the next couple weeks, you should use the time to connect with people about the Olympics while also keeping your brand at the forefront of their mind. Read More

With social media marketing growing rapidly it's important for business owners to be able to measure the success of their campaigns. Here are some tips on what metrics to look at. Read More

In marketing, social media is everywhere. The digital media landscape is full of social media platforms and their growth seems to be relatively unlimited.

For example, as of June 2012, Facebook alone boasts over 900 million users with almost 550 million active users per day. As of March 2012, Tw Read More

I have a confession to make: I'm an Olympics junkie. As I was watching beach volleyball (yes, beach volleyball) this weekend, I started thinking, "What can we as bloggers can learn from these young superstars?"

The answer is: a lot. Read More

For the London 2012 Olympics, the organizers and the International Olympic Committee (IOC) has recognized that people want to receive their event news in different ways. They have therefore responded by embracing and focusing on social media, in addition to more traditional media such as print and Read More

Effective and practical tips you can apply TODAY to increase fans' interactions on your Facebook Page. Including advice from (small business) page admins. Read More

Securing you domain names and WordPress sites is another step to protecting your online assets. We know about this already, but the question is, do you really? Read More

"Social media experts" are great at "joining the conversation", but terrible at marketing. Here are 22 social marketing tips you can use to grow your business. Read More

"Big" business usually dominates the social media headlines. They have millions of Followers, run exciting national campaigns, and set the trends for everyone else to follow.  But despite the notoriety, a lot of them still get it wrong. And they can even learn a few things from their small competit Read More