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When fanatical traffic comes, they stay a while, leave thoughtful comments, tell their friends about you, and they buy a lot of whatever you’re selling. Read More

The flash sale website found wild success after starting from scratch six months ago with an innovative business plan. Read More

Success Through Branding

You might think that only big business needs to brand, but that’s not so. The minute you open your doors you need to begin to brand your company. You will become a brand in the eyes of the customer whether you promote yourself or not, the only difference is rather t Read More

Online reviews are critical for local businesses of all types. Inevitably – no matter how good you are – you’ll get some bad ones. What then? Here are the six Golden Rules for responding to negative online reviews:

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Nothing beats a little local or online PR for generating leads and business. Here are five topics to consider for a press release that will get you noticed during the holidays.

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The job of project manager isn’t easy. It can be challenging to organize projects and keep things on flowing smoothly. For freelancers the ability to successfully manage projects is the difference between success and failure. Challenges include task management, resource management, estimating time Read More

When you’re not getting the site traffic you want, it can be tempting to switch over to the dark side of black hat SEO techniques.. Read More

In recent months, I’ve noticed more and more talk in online marketing forums about the decrease in usefulness of press releases. Read More

Doing more with the same amount of traffic , on the other hand, is not something that most people immediately think of. I see two ways by which web analytics can be used to increase conversion rates: identifying issues that should be addressed; and identifying your most important web pages that sho Read More