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The Path of Persuasion vs. the Path of Innovation | Develop persuasive marketing strategies to approach your target audience, using the persuasive principles of commitment, feedback, credibility, role models. Innovators may approach specific target groups to help you reach your desired end result t Read More
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I don't want to be dependent on the outcome anymore. I'll explain in a moment. From 2001 until the middle of last year, I was a franchise consultant. Actually, I was a franchise broker. Truth be told, those two titles...are interchangeable. Read More
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Those who do not work as employees with benefits don’t see the benefits that many workers take for granted. Before you decide that you would be better off on your own, consider the following financial perks that contractors can’t take for granted. Read More
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Customers will always leave for your competitors and while this may be completely unavoidable, knowing the reasons why they leave will help you greatly improve client retention. Read More
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In today's post John Jantsch covers the way you can answer the question - Is Someone Getting the Best of You? It is your opportunity to view this question with a very positive perspective and make the conscious effort to give someone your best every single day. Read More
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The term "bounce" refers to a visit which results in no further clicks on that site. In other words, the visitor came, saw and bounced. Depending on the type of page you have created, this can be an ok thing or it can be terrible. Read More
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Do you know what “content marketing” is? You may not know it by that name, but if you have a business blog, post articles on your website or send out an email newsletter, you’re using content marketing. Content marketing doesn’t have to involve the Web (though it usually does these days): Giving cu Read More
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Yes. Every leader in a business should have some skin in the game but it also makes sense that the WEIGHTING be appropriate.

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I come into a conclusion that there is a strong indicator that ODP/DMOZ is already corrupted to certain extent: You can pay for an inclusion into ODP/DMOZ! Read More
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I recently had the privilege of interviewing David S. Rose, who has been described as "the Father of Angel Investing in New York" by Crain's New York Business, and a "world conquering entrepreneur" by BusinessWeek. He chairs New York Angels, one of the most active angel investment groups in the cou Read More
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