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These are some tools and services that have recently caught my attention, which could be of great use to online retailers and especially to eBay sellers. Read More

As cash flow woes continue to hound many small business owners, keeping employees motivated and happy can be especially challenging. But all is not lost. Here are 5 strategies to boost employee moral even when operating on a tight budget. Read More

It’s not that the phone book is obsolete – far from it! It’s still great for setting under small children at a tall table. But if you’re relying on the advertising you pay for in a paper phone book alone, you are sadly behind the times and are missing out on one of the currently most effective type Read More

I want you to start taking massive action today, and here are 12 reasons why you should. Twelve [No BS] Reasons To Take Massive Action Today! Read More

Herbalist and aromatherapist Ella Nunes has created a powerful brand for the soaps and lotions marketed by her Toronto-based company Ella’s Botanicals that is strongly rooted in the products themselves. Her items are hand-made, locally produced, natural and good for the environment. Starting with j Read More

You can’t help but marvel at the culinary and branding genius of the folks at Hershey. You take two classic ingredients, and you create this amazing snack. But rather than rest on their laurels, they have continued to expand their product line, and build upon that success. Read More

Posters are available in several standard sizes; each one has specific popular application. Popular applications for standard-sized posters include announcement of events, company or school circulars, promotion of movies or concerts, and outdoor advertisements. Standard poster sizes are represented Read More

So, how do you bring your small business to your target market's attention? One way is to use the “build it and they will come” approach. This is usually not particularly effective (even Google, who historically launches products with little fanfare, could benefit from a little more marketing). Read More

Informed decision-making is a critical element of entrepreneurial success. All business owners face the challenge of weighing current opportunities against future potential. Learn in this article how to overcome the dilemma of balancing your decisions based on your present and future. Read More