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By Rieva Lesonsky - When you think of baby boomers, do you think of gray-haired fuddy-duddies who probably don’t know how to turn on an iPod? The oldest boomers are over 60, and suddenly, in the eyes of many marketers, this once-golden group has been dropped like a hot potato. But if you think of b Read More
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One of the up and coming shopping trends could be using your smart phone to do everything, from finding what you are looking for to paying for it — even if you are out in the “real world.” Read More
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You’ve probably noticed in the past few months these weird squiggly square images that look like a cross between a bar-code and a Rorschach test. They’s been popping up in strange places, on product packages, sometimes on store windows, in magazines and in some extreme cases on the walls of buildi Read More
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David Siteman Garland discusses expanding your network online, engaging and building relationships with people, and digital schmoozing at the November RISE Lunch. Read More
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Social media can be one of two things for a business; a huge time saver for building connections or a complete time waster because social media was used for the wrong reasons like making the quick buck online! Allow me to channel my best Jeff Foxworthy to shed some light on this topic. Read More
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Almost half of all small businesses do not have their own website. So we've come up with eight good reasons why your business should definitely have a website. Read More
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These split testing tips have been proven to increase the effectiveness of your landing page conversion through thousands of split tests. Read More
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A little over a year ago, I started blogging in earnest.  I did it based on relentless urgings from the two guys who have become my Dreamland partners.  I really didn’t want to do it, but they harassed me until I finally gave in.  They told me it would be good for my marketing efforts.  They told Read More
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Sir Tim Berners-Lee, creator of the world wide web (www), has warned that popular online businesses, services and social networks are fracturing the values of Net neutrality and potentially threatening the Web’s future development.Voicing his concerns via an essay in Scientific American, the techno Read More
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Christine Knoll of the Art Gallery of Hog Hollow Chesterfield, Mo., said they regularly came up with framing sales but she decided to change this when she realized that they were rewarding the wrong people. The ones who benefit the most are the first time customers or customers that will only go to Read More
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