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Let me share with you a page that provides an excellent example of first-rate customer engagement — The Monster Factory. From the monthly monster giveaways to their wacky videos, they clearly get it. Read More

Effective customer communication is about talking to them in their language. What is the impact that your project is going to have on their business? Talk in their language and not that of your business. Read More

This week’s "Friday Bits" menu includes: John Jantsch’s small-business trends for 2011 • Factors that affect the value of your business • The best blog post I read this week • The funniest tweet I saw this week • Your shot of “botpreneur.” Read More

How to start your own balloon business from home on a shoestring budget. There are a variety of niche markets with opportunities: creating balloon bouquets, designing wedding decorations, selling children's party balloons, advertising for businesses, holiday themes, helium balloons and more. Read More

Whatever part of digital marketing you're involved in, at one point or another you have to work on least a landing page. And even if you’re outsourcing the task to someone else, basic knowledge of web design, as well as keeping up with the latest trends and developments is always good.

Following Read More

When you buy a franchise, you have to signing an extensive document called a Franchise Agreement. This is a BIG commitment. Be sure you do your research – your due diligence. Do read the documents. Do make the visits and calls. Do ask questions. Read More

Here are the top articles that vary in topic of SEO, Marketing, Entrepreneurship, Design and more. This is for the week of 9/27/2010 to 10/1/2010. Read More

No matter what type of product or service your business provides, the question of partnerships will come up. There are several types of structures a partnership can take, but it usually breaks down into two real forms: Read More

SEO copywriting has traditionally been about optimizing web page copy by targeting keyword phrases in certain frequencies and densities.
And yet search engine research shows that almost 85% of the total factors that determine how a web page is ranked in a search engine is based on things that Read More