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Business blogging expert Denise Wakeman recommends creating multiple niche blogs if your business addresses more than one audience. Of course, we've all heard by now about the importance of creating a blog to promote, brand and gain exposure for your business and as a way of establishing you as an expert in your field. But Wakeman urges businesses who publish blogs to also give careful thought to Read More

How to improve your marketing and your business is easier than you think. Read More

You're finally launching your new web site. And you're excited to have that big project finally done. Unfortunately, you need to budget for continual attention. Read More

For a lot of home workers (and home carers), the very same building they fell in love with some time before, becomes their “prison”. They begin to resent the place and eventually all it represents. The catastrophic consequence is the impact it can have on a relationship/marriage. So where is the balance? How can one get around these issues? Read More

With the best will in the world it can be very hard to remain objective right throughout an interview process. Sure a structured, competency-based interview approach can minimise the impact of subjectivity, particularly in relation to personal biases, but nevertheless an individual interviewer will always be influenced to a certain extent by their perception of what they see and hear during the Read More

Gary is a serial entrepreneur that has made out of his Wine Library TV a multi-million dollar business. Along with that success, he built a massive self-brand, so powerful that his advice and content became very valuable.

He recently launched a great book called “Crush it” (Tips and strategies to leverage the power of the web to grow your business). Read More

It’s a frightening thought that sites such as Facebook, Twitter and YouTube would love us to live in a world where you sit on the internet all day and never meet anyone face to face or go outside in the real world. The longer you sit online the more time you can be bombarded and subtly displayed adverts and so the more money they earn. Thankfully, we have not been fully immersed into the internet Read More

It looks like there could be a new future for social media and advertising. While brands are focusing on connecting with clients through social media ads and pop-ups may not be a thing of the past just yet as Google is running a trial on a scheme that involves web users being able to skip ads. It sounds like a dream for those who are constantly being bombarded from ridiculous, tacky ads, but what Read More

Keep It Simple, Stupid. One of the definitive characteristics of Web 2.0 is its simplicity of design.  The less is more approach definitely applies in designing websites to compete in today’s market.
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