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Do you Use or Own Everything you Promote? You Should. I really can’t stress how important this is! Read More

In my opinion, a website owner or marketing manager should reevaluate their link building efforts at least once a year. It’s important to ensure that your link profile is as diverse and natural looking as possible and a link analysis will help keep your efforts on track. Read More

Even the simplest businesses cost money. Start one on your own terms; here’s how. There are many different ways to acquire financing, so preparation and research will pay off well for you. Before searching for financing, it is a good idea to see what grants and subsidies you might qualify for. They Read More

Repurposing content is an essential element of an effective content marketing mix, as it can make you more omnipotent in the marketplace. This is the definitive guide to content repurposing. Read More

New Year resolutions tend to focus on the negative, on what needs to be removed, changed or otherwise altered to make things in some way better. Instead of this wasteful and depressing exercise how about focussing on what went well with customer engagement in 2012, and focussing on plans to improve Read More

Are your social media initiatives working as planned? Are you satisfied with the results or are you wanting more from your efforts? For small business operators and entrepreneurs, platforms such as Twitter, Facebook, LinkedIn and Google Plus can play an important role in helping these people make a Read More

Tom Szaky dropped out of Princeton to pursue his business venture- worm poop. A decade later TerraCycle is a $15 million a year business. And the graffiti is pretty amazing! Read More

Michael Shapiro is the Founder and CEO of a local, online news platform called The Alternative Press. Michael made the decision to pursue his own business when family medical issues necessitated finding work closer to home;, while his dedication to community directed him to his current venture. Read More

Splash pages, like Flash animation, were very popular on the web a few years ago. Thankfully, many designers have realised the downsides of splash pages, but many still remain. So what’s wrong with them? Read this guide to find out, and see examples of good and bad splash page usage. Read More