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An Australian daredevil named Felix Baumgartner set the news channels buzzing last week when he took a record-breaking, 24-mile free fall from an airplane over New Mexico. He had a sponsor – Red Bull. Now that’s one assertive way to build a brand.
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A sales video popularizes a product better and with their easy availability and visibility they can also result into a viral video. They let a business communicate more effectively with its audience. Read More

I've been a proponent of green franchising for years. I love the idea of solar energy and wind farms being used to move the US towards less energy dependence. The franchise industry can really take the lead. Infographic time... Read More

Productivity - sometimes to more you have to do less. Learn how 350 years of wisdom can be applied to your business and make you more productive. Read More

Micromanagement is a time killer. You can change this bad behavior. Here are some useful tips how to find the balance between directing, delegating and doing. Read More

Guest blogging is a great way to build your authority and get known in your niche. It is also a great way to get links from some very high quality blogs. But with Google cracking down on article marketing websites and low quality directories, guest blogging is looking like an attractive link buildi Read More

Getting prepared for 2013? Here are some things you can try, and a few to avoid, when it comes to using market strategies to boost business. Read More

A short video on the landing page can do a lot of good to not only their marketing campaign but can also help in building better brand image and result in better conversion rate. Read More

Social media are not only blogs, Facebook, Twitter, Google+ or Youtube. Discover the power of Foursquare and learn how leverage it to promote your small business through social media and mobile marketing. Read More