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In reality, our differentiated value only has to be Just Good Enough. It has to be better than the competitors or the alternatives, but it doesn't need to be earthshaking. It's probably valuable for us to start thinking of simplifying the process--it makes it more achievable for each of us and bett Read More
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Are military veterans right for franchising? Read why franchise book author Joel Libava thinks so. Sometimes. In this post, Joel Libava gets you thinking about fit. Read More
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Search engine optimization, also known as SEO, is the process of improving how visible a website is through algorithmic or organic patterns. In essence, it is a technique that aids search engines find and rank a website against others. The more frequent a website is searched, the higher the rank i Read More
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Some successful bloggers focus on a specific demographic of people. Having a dedicated audience that you tailor to can really help your blog come alive and go to the next level! Read More
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Cox Small Business Navigation Program is a Hampton Roads Virginia Based Program that specializes in Providing Your Small Business With The Tools To Succeed. Here's a post all about finding a franchise business. Read More
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Stephanie Chandler interviews Joel Libava about his business book on franchise ownership. She digs deep, and uncovers a lot of information about this not-very-shy franchise expert... Read More
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Facebook Window Clings were great for a while. Now, with an iPad in your store and OnSpot Social, forget Facebook Window Clings. Collect Facebook Likes in your store. Read More
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The initial investment that an owner puts into a business is known as capital. The source of this capital may include money from savings, redundancy, inheritance, investments, winnings etc. When the business becomes established, capital may be increased by retaining an amount of profit that the bus Read More
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A new item now on our Hamilton based Innovation Factory website is their publication of local success strories and the lead off one is of our own Snappay Founder, Lorne Lantz!

I am so proud of this young man – and yes, a reminder that I’m also involved with Snappay as their CMO and have been wor Read More
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As we recover from some tough economic times, more and more people seem to be turning to entrepreneurship as an alternative to traditional employment. I applaud this trend, but caution all of you thinking this direction to approach entrepreneurship with your eyes wide open. It is not for everyone, Read More
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