Barneyausten commented on the following stories on BizSugar
Beware of the Monster Clients of the Deep | Marketing
"New consultants, or indeed many who should know better, in any field can rush into things head-on without thinking. The one that is probably the biggest challenge is convincing that "client who knows best". If you can't convince them then, if you can, you should walk away and work with people who appreciate your talents. What on earth is the point in engaging someone who can help you and then think you know best! And yet this happens every day"8 Reasons it makes CENTS to give your content away | Marketing
"You are absolutely right in what you do - put quality up there and let people come and get it. Some people still consider this "knowledge dilution" i..e if I tell everyone everything, my power to charge for that knowledge will diminish. Rubbish! - you will never share everything you know - you wouldn't have time :). What you do is talk about things, as you say, that show you are a player in your space and people will come knocking!"Brand or Banned: What Is Your Brand Really Saying? | Marketing
"Hello Josh - a very useful post - thanks. I love the Coca-cola in China example :). Understanding the market you are pitching too is vital as is listening to what they have to say. It's more expensive to fix those errors after the event!"Timely FREE Advice 4 BizOwners: DO IT! | Management
"Hi Tony. Agree on all counts with what you are saying. Like Tibor indicated below, the message for people who either work on their own or as small partnerships need to know when to get help rather than doing it all themselves and only getting it half right. This is more costly in the long term"Inspiration overload? | Management
"Brilliant post. Ideas and inspiration can hit at any time and you have to make sure they are captured. Like Greg, the 3 a.m. wake-up can often deliver some great ideas - but unless I note them down, I can never remember them. Some are obviously awful in the cold light day - but some, just some are real gems!"Subscribe
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10 Reasons for the “Disconnect” Between the Board and the Owners in Your Community Association | Management
"Hi John. Some interesting thoughts here that can be applied to any commercial enterprise. It highlights the importance of communication and understand between all parts of the "machine" - be that board to snr mgmt teams, management teams with each other or indeed the business and it's customer. If we don't understand what each wants/needs, it's doomed to have major problems."