HeatherStone commented on the following stories on BizSugar
Helpful Tools and Resources for Managing a New Internet Business
"Jake, This is a huge list. Some products, like Dropbox, I have certainly used. Others, like BrowserStack, I have not. All look like tools new or even experienced Web entrepreneurs may want to take a look at at. Thanks for sharing this post with the BizSugar community! "Small business website mistakes: Overloaded homepages
"Hi Kasey, My own personal belief is that homepages need to be simple and accomplish a clear objective. That could be driving customers toward a sale, helping them quickly and easily learn the basics of your company or leading them to simply and easily explore the rest of your website. But, I think many businesses attempt to accomplish far too much on their homepage. Thanks for sharing with the BizSugar community."Facebook's News Feed algorithm changes again
"Hi Cendrine, While I think this is an important step in providing greater visibility for content that is clearly creating the greatest engagement with your community, I'm trying to figure out whether it addresses another complaint lodged frequently against Facebook these days. Namely, that the reach of what you share with your followers has decreased in favor of sponsored content in Facebook's effort to collect greater revenue from its business users. Your thoughts? It would be great if you could share your insights with the BizSugar community too. "Whatsapp Introduces Push-To-Talk Messaging Feature
"Hi Nwosu, It's amazing to see WhatsApp growing at such an incredible rate. Thanks for sharing this post with the BizSugar community. Tell me if you can, from your perspective, is this tool poised to become important to small businesses and entrepreneurs...or is it already? "Google Plus, Why Your Business Should Take It Serious
"Google Plus may not have the traffic of Facebook, but it is a place where thought leaders gather. This can be helpful especially in the early stages of branding your product or service. Also, as part of the larger Google organization, Google Plus boasts impressive search engine ranking for its posts. Ignore it at your own risk."Is your online marketing business mobile friendly? What are your options?
"Hi Aleks, I think mobile friendly sites these days are extremely important for anyone serious about online business. Mobile use is on the rise and you are limiting your audience more severely everyday by failing to make your Web presence friendly to these users. Thanks to Ana Hoffman for sharing this great post with the BizSugar community. "7 Ways to Write Your About Page (& How to Pick the Right One for You)
"Hi Adrianne, I think you're so right that both your brand and personality must come into play here. Your About page is an important extension of both, so take time to get it right. Thanks so much for sharing your observations with the BizSugar community. Hope we'll see a lot more of you here."Marketplace Leadership Builds An Extraordinary Business
"Rick, Marketplace leadership means doing much more than simply adapting to your competitors. Usually it means doing something completely different and leading the way. It means jumping forward, and, as quickly as markets are changing these days, it probably means being able to do it again and again. Thanks to Tome Shivers for sharing this post on BizSugar."Help Me Get Sales From A Website Now Please
"Hi Lisa, Maybe this sounds overly obvious, but you must also attract the right kind of visits and you must focus on what makes those visits convert. Unfortunately, visits aren't everything and, depending on what you are selling on your website, you can quickly discover that bringing in lots of visitors, if they are the wrong kind and have no interest in your product or service, doesn't translate into huge sales. Thanks for sharing with the BizSugar community. "Subscribe
How to Solicit Customer Reviews Without Pissing People Off
"Hi Nellie, Yeah, customer reviews you need to hound people for aren't really worth the effort. The results, if you even succeed, will be at the expense of customer good will. And that kind of defeats the purpose. Thanks for sharing some recommendations for doing it the right way and for sharing this post with the BizSugar community. "