Aprilatwood commented on the following stories on BizSugar
I'm happy you found it useful! These days, there are so many options that even the most inexperienced business owners can fully take advantage of the online marketplace! And the next big trend is most definitely shopping via mobile devices, and why so many online store providers are now making their sites mobile-compatible. "
I think the most interesting companies are the small ones that are making really smart and successful forays into selling online, without the presence of a huge budget or corporate marketing team. For instance, Revamped Retro has taken advantage of a very minimalist online storefront and made it work perfectly with their brand: http://revampedretro.bigcartel.com/. Alternatively, Fluff It! Marshmallows has combined the power of a great-looking personal site and an online marketplace. She sells her goodies on both platforms, and therefore maximizes her potential reach: https://www.scottsmarketplace.com/store/marshmallows/"
Whole Foods is a great example because when a customer walks into Whole Foods, they know exactly what they're going to get. The experience is consistent. But it's not just big companies that can do this. Take a look at a local favorite in Michigan - Gazelle Sports. They are part of a local business association, sponsor annual local races, write a regular blog, and make customer service their number one priority. And what's the result? They're wildly popular in their hometown and have built a great reputation for themselves!"
Thank you for your comment! The other great thing about small goals is that they usually seem much more surmountable than large goals, and after accomplishing a few mini-milestones, you can look back and see that you've actually come a long way. "
Thanks for the comment! If you do try it, definitely let me know how it went. I think Rogue Ales does a really good job with engagement. They make a point to reply to every post and comment. If you're going to pay to promote your posts, don't let them linger without responding to your fans. https://www.facebook.com/RogueAles?fref=ts"