Businessavante commented on the following stories on BizSugar

Does Your Brand and Business Really Stand Out? | M4B Marketing

"The cases I know of - 3 famous ones being John McLaughlin, the English pioneer fusion guitarist (not the American politico), Joni Mitchell, and Neil Young, basically had little choice. The latter 2 had to either follow their muse - be true to their artistic vision as it constantly evolved, or "sell out" - just "crank out sausage" to make easy money using proven formulae that practically guaranteed it. In McLaughlin's case, he was always multi-faceted - at the very least divided between electric & acoustic music, between jazz and ethnic music. At the height of his career, opening stadiums for YES, he dumped the electric guitar, and played a few years in an all-acoustic group where all the other members were Indian, called Shakti - true fusion of East & West. It was a bad choice money-wise, but a great opportunity artistically. Ya never know what he's going to do next (in his career, and when he improvises - he's a master of improvisation, and "crazy", musically, in a good way). The obvious temptation, and usual business advice from managers & record labels back when they held a stranglehold, is always for them to try to repeat their successes. For some artists, it comes naturally - they naturally have one central voice they create through - to alter this, even in hard times, would be wrong for them (like Tony Bennett, from your recent post on sticking to what got him there through thick & thin - it would've been as wrong for him to change to the current fad of the moment as it is wrong for the others not to follow their muse as they evolve). When they have built-in divergent avenues of creation - then they have to decide which way to go: art, or money."
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Share your small business tips with the community!