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Having the right landing page for your marketing campaign can make or break the success of your campaign. Every landing page needs to have certain elements on it in order to convert traffic into leads for your business. Read More

Having an effective tripwire is a crucial part of your online marketing strategy, it helps to draw in customers with a low-risk offer and helps you identify real customers from tire kickers on your email list. In this video, I discuss exactly what a tripwire is, how it's used in online marketing an Read More

Blogging for your small business can reap many benefits and is the fastest way to build organic traffic for your website. But if done incorrectly, blogging can be a huge waste of time and effort, resulting in little to no benefit for your business.

In this video, I discuss how to create a super Read More

When it comes to creating an online marketing funnel, setting up a tripwire can help you identify who the real buyers are on your email list. It also helps to ease you customers into a relationship by offering them a low-cost product or service to try before they make a bigger purchase.

In this Read More

Here are 24 free tools that every small business owner should have. They include tools for design, marketing, and productivity. I use all of these tools myself, many of them every day, so I know first hand the value they bring. Read More

In this video, I discuss exactly what the term, "SEO friendly" means so you know when it comes times to hire a web designer. Many people assume an SEO friendly website will automatically help my website rank higher, it will not. Watch this video to gain insights on hiring your next web designer a Read More

Here we outline Local SEO optimization tips that can help your business show up higher in the search engine results.  More visibility in the search engines will get you more targeted traffic to your website. Read More

If you own an ecommerce store, it is vital that you understand the metrics that matter for your business. In this video, we discuss the two most important metrics you need to track for your ecommerce store.
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While Groupon can bring a short term influx of customers and cash into your business, it can also cause long term damage to your business if not handled right.
In this video, learn about the potential pitfalls when it comes to running a Groupon deal for your business. Read More

Learn how to rank your Google My Business Page higher in Google.
In this video, we discuss some basic and advanced local seo tips on ranking your Google My Business page higher in the search engine results. We discuss optimization tips for your listing as well as off listing tips to get your Goog Read More