GaryShouldis commented on the following stories on BizSugar
I don't call 3Bug Media an seo company as we a lot more than that. I don't think you'll see too many seo only marketers in the future as seo no longer works as a silo, it needs to integrate with too many other marketing activities and you need the knowledge and understanding on how to make all of these work together. Traditionally, seo people were purely technical, with little to no marketing background, all they did was build links and fix technical issues on a website, that no longer works in isolation and these people are slowly finding themselves without a job."
Advertising for small margin products is always a challenge no matter what the channel is. Also, direct selling on social media rarely works, most focus on brand awareness and optin offers, informational content and to get people on their email list. It takes time to build out a proper marketing funnel but that is really where you are going to get better results. And yes, I have had success with it both personally and with clients, it just takes time, testing and gradual improvement of your funnel."
Thanks Martin, Google My Business is def for local marketing. It is hard to do both local and international seo well at the same time. A good strategy that I have used myself as well as for clients is to focus homepage and service pages for local and target my blog content internationally so it can rank anywhere."